By Helga Mbodze Ishmael
NAIROBI, Kenya — August 12, 2025
The crisp Nairobi morning air carried a sense of anticipation as students, faculty members, and media professionals streamed into Daystar University’s Valley Road Campus yesterday. Inside one of the lecture halls, a quiet hum of conversations and the rustle of notepads signaled the start of a day that would challenge, inspire, and equip the next generation of climate reporters.
This was no ordinary academic gathering. The masterclass, themed “Climate Change for Planetary Health”, served as the curtain-raiser for Daystar’s Annual Scientific Conference — an event that continues to bring together scholars, practitioners, and thought leaders to address pressing societal issues. With climate change dominating global headlines and shaping policy debates, the session sought to place communication at the heart of environmental action.
The audience was a vibrant mix: journalism students eager to sharpen their skills, lecturers keen to connect classroom learning with field realities, and representatives from prominent professional bodies including the Kenya Editors Guild (KEG) and the Media Council of Kenya (MCK). The diversity of backgrounds mirrored the multi-sectoral approach needed to tackle environmental challenges.
The day’s first speaker, Dr. Rosemary Kowour, a lecturer in the School of Communication, opened with a direct yet hopeful challenge to the room. Introducing the concept of SOJO — Solutions Journalism — she urged the audience to rethink how climate stories are told. “Climate change narratives must shift from despair to possibility,” she said, her voice firm yet inviting. “While the facts about rising temperatures, droughts, and floods are important, audiences also need to see pathways forward — stories of innovation, resilience, and transformation.”
Dr. Kowour’s presentation was layered. Beyond solutions-focused reporting, she turned to the media industry’s ethics and practice, dissecting the tenets of ethical journalism: truth and accuracy, independence, fairness and impartiality, humanity, and accountability. These, she reminded the participants, are not optional ideals but the bedrock of credible journalism. “In the age of misinformation, our credibility is our currency. Without it, our work loses its power to inform or inspire change,” she emphasized.
Next, Dr. Lydia Radoli, Associate Dean of the School of Communication, took the floor. With an engaging and conversational style, she positioned storytelling as the hallmark of communication. Her focus was on how journalists can bridge the often-wide gap between climate science and public understanding. “Our responsibility as communicators is to connect the science to the lived realities of people,” she explained. Using examples from local communities, Dr. Radoli demonstrated how a well-told story can humanize data, turning abstract climate models into narratives that touch the heart.
She went further to outline the role of journalists as both watchdogs and bridge-builders — holding power to account while fostering informed dialogue. “When it comes to climate change, we are not passive observers. We are active participants in shaping how society understands and responds to this crisis,” she said. Her words resonated with many students, some of whom scribbled furiously in their notebooks while others nodded in agreement.
The session’s final speaker, Mr. Oketch, a communication specialist with experience across newsroom and NGO platforms, shifted the discussion to the practicalities of getting stories published. His focus was on pitching environmental articles — a process he described as equal parts art and discipline. “Editors are looking for stories that matter — but they must also be told in ways that engage, inform, and inspire,” he remarked.
He walked the audience through the anatomy of a strong pitch: a unique angle, a clear sense of why the story matters now, and an understanding of the target audience. He also urged students to think about multimedia elements, noting that in the digital era, text is often just the starting point for a broader storytelling package.
What stood out throughout the day was the interactive energy in the room. Students asked probing questions about sourcing credible climate data, balancing urgency with hope in storytelling, and navigating editorial pressures. One participant from the Kenya Editors Guild reflected that sessions like this are vital for bridging the gap between academic training and newsroom realities.
The masterclass also served as an informal networking platform. During breaks, students exchanged contacts with industry representatives, while faculty members discussed potential collaborations with KEG and MCK to create more opportunities for experiential learning in environmental journalism.
By the session’s close, the air in the hall felt charged with possibility. The masterclass had achieved more than just delivering lectures — it had planted seeds. For some students, it sparked a determination to specialize in environmental reporting. For others, it reaffirmed a broader commitment to ethical, impactful storytelling, whatever their beat.
As the opening act to the Annual Scientific Conference, the event set a strong precedent for the discussions ahead. It underscored the reality that climate change communication is not merely about relaying facts; it’s about shaping narratives, influencing mindsets, and ultimately, driving action.
In a world where environmental challenges can often feel overwhelming, the voices at Daystar’s masterclass offered a counterpoint: that through ethical practice, compelling storytelling, and strategic communication, journalists can help chart a path toward planetary health.
For those who attended, yesterday was more than an academic exercise. It was a reminder — and a call to action — that the pen, the camera, and the microphone remain some of the most powerful tools in the fight for a sustainable future.